From the Green Line to the Green Golan: Ideological Education as a Political Tool
DOI:
https://doi.org/10.51854/bguy-35A117Keywords:
branding, Golan Heights, ideological education, local curricula, political education, political uncertaintyAbstract
The article examines the changes implemented by the Golan Heights regional education system to shape ‘place awareness’ among the children of the area. The strategy was adopted in turn by the leaders of the region in order to change the standing of the Golan Heights in Israeli society at a time of political uncertainty when Israel’s possible withdrawal from the Golan was being considered with the partial support of the residents themselves and the Israeli public at large. The educational system thus faced a conflict: should it stress the uniqueness of the Golan or its status as a ‘normal’ sector of the state? Internally, the educational system aimed at establishing a hegemonic policy that would oppose the evacuation of the Golan Heights in the event of political negotiations. But was such a political stance appropriate? A decision was reached to sidestep direct discussion of the issue through ideological education that would change the branding of the Heights from ‘Green Line’ to ‘Green Golan.’ A new curriculum would be introduced, highlighting global and glocal messages of ecology, sustainability, and quality of life, while disregarding the complexities of the region and its political realities. It would also create a new ‘regional language’ in order to generate a sense of belonging and prevent possible divisions between the various communities of the region.
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